CartPoint

CartPoint™ is a multitasking shopping cart application that enables one set of files to operate independently, or dynamically in multiple applications. This means you can use one set of files to run a b2c and b2b website. It's a browser based system that can be easily managed by in-house staff. This saves time and money.

While most shopping carts offer a stand alone business to consumer application, CartPoint™ is designed to run its business to business feature seamlessly and simultaneously. This offers manufactures, distributors, media outlets, shopping malls and a host of other business types, the ability to create added value for their customers, advertisers, or tenants, and/or sell their online products, to an infinite number of clients at varying price points.

File sharing is also an important feature of CartPoint™ E-Commerce System This file sharing feature allows retailers to offer, through their websites, a manufacturers product line with files that have already been created. A manufacturer/distributor can provide a reseller with the ability to seamlessly sell their products online, creating expedient sales opportunities. Fulfillment can be done either by the reseller, or by the manufacturer/distributor. In either case both parties are able to track sales.

CartPoint™ also offers several unique marketing applications. These include an opt-in list server registration system this enables a business to capture e-mail addresses and separate the addresses into specific lists (mailboxes) that have been created for different demographics. This enables you to bulk e-mail to targeted groups, and/or merge these lists for specific promotions, or introductions. This feature is key to a company being proactive in the management of their website. Coupled with CarPoint's point of sale discount feature, your website becomes a proactive, sales generating, profit center.

CartPoint™ point of sale discount applet brings your e-business application to a whole new standard in electronic commerce. This feature can be activated to offer discounts at check out for first time users and can be used for those that abandon their shopping session. First, at checkout your customer can be offered a "percentage off" discount incentive to opt into your mailing list for future online sales offers. Second, if a customer abandons their shopping session a window can pop up making this same incentive based offer. This allows you to turn a percentage of historically high abandoned carts into sales. Once a customer accepts this offer a cookie is set to disable this discount feature on future sessions.

CartPoint™'s bulk emailing discount allows you to attach a code to your opted-in mailing list. When the customer enters the code at check out a preset discount is applied. You set the discounts and once a customer uses it a cookie is set to prevent further use.



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